Science of TPFI - Pitch

NDA

I participated in a little pitch for a well known brand, It was a very fun process to create this friendly characters.

My role ︎︎︎ Character Design / Illustration

︎︎︎ 01 Character design

Chemistry processes can be intricate and challenging to comprehend. By using a simple and bold style, with friendly characters made from a mixture of athletes and platelets, we aimed to make the visuals accessible to a wider audience.

︎︎︎ 02 Styleframes

We’ll develop a flowing style that’s focused on showing in a simple, fun and bold way, how Pfizer explores this new and exiting approach to rebalance hemostasis.